Kathleen Scanlon and Christine M. E. Whitehead
The economic rationality of landlords
Conference paper
Original citation:
Scanlon, Kathleen and Whitehead, Christine M. E. (2006) The economic rationality of landlords.
In: Housing Economics Working Group, 2006, Copenhagen, Denmark.
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The economic rationality of landlords
February 2006
Paper prepared for the 16-17 February 2006 meeting of the
Housing Economics Workshop, European Network of Housing Research
Copenhagen Business School, Denmark
Authors:
Kathleen Scanlon, London School of Economics and guest researcher, Danish
Building Research Institute
Christine Whitehead, London School of Economics
1 Introduction
UK government policy towards the private rental sector reflects the assumption that small
landlords are less commercially oriented than larger ones. Is this so? This paper uses
data from a large survey of UK investor landlords to ask to what extent the behaviour of
such landlords is economically rational, and whether professional landlords behave
differently from non-professionals.
The principles of investment theory apply to rental property, as to any other investment,
but certain particularities make it difficult to compare returns from real property with
those from alternative investments. Various economic stimuli will affect the returns from
rental property--we categorise these stimuli in terms of how they would affect rental
returns, then make predictions about how a rational investor would behave when faced
with these stimuli.
Most empirical research into private landlords emphasizes the diversity of landlords’
motives for entering and continuing in the property market—profit maximization not
necessarily being high among them. Researchers in various countries have attempted to
explain different landlord behaviour patterns by assigning landlords to categories
according to the number of properties they own, their motives for being a landlord, etc.
Drawing on these classifications, we develop our own, which distinguishes ‘professional’
investor landlords from ‘non-professionals.’
After a brief description of the development of the buy-to-let market in the UK, we
discuss the results of our analysis. This uses data from a 2004 survey of 1300 UK buy-
to-let landlords, which asked landlords how they would react to several hypothetical
economic stimuli. To what extent were their predicted responses ‘rational’? Did the
responses of professional and non-professional landlords differ? Finally, we offer some
conclusions and some observations about what they might mean for policy.
2 General principles: investors as return-maximisers
Most economic analysis of the behaviour of investors, including landlords, starts from the
premise that they are rational economic actors—that is, that their decisions about their
investments (in this case, rental property) are governed by the goal of maximizing their
returns. If rental property is viewed as an investment, then economic theory suggests that
the risk-adjusted expected return on property assets should equal that on other types of
asset, for otherwise investors would shift their holdings—if investors expect the risk-
adjusted return on property to exceed that available, say, in shares, then they would sell
shares and buy property; and conversely they would sell property and buy shares if the
expected return on property were below that available in the stock market (we are
ignoring diversification, for the sake of simplicity).
Recently, however, some behavioural economists have argued that investors do not in
fact rationally assess relative rates of return. Robert Shiller observes that
Economists usually like to model people as calculating optimally their investment
decisions based on expectations of future prices and estimates of the risk in
alternative investments. However, in fact, the typical investor’s actual decision
about how much to allocate to the stock market overall, and into other asset
classes such as bonds, real estate, or other investments, tends not to be based on
careful calculations. Investors are not often assembling forecasts for these
different asset class returns and weighing these against measured risks. (Shiller,
2000, p. 55)
2
Recent research suggests that property investors in the USA and Australia have not been
acting rationally with respect to potential growth in both rents and stock market returns,
while property investors in the UK appear to behave more rationally over the cycle.
(Hendershott and MacGregor, 2006)
Harvey puts the rational-investor position, in its simplest form:
Anybody who purchases a property rather than renting is an investor. The
satisfaction or return received should at least equal what could be obtained if,
instead, premises were rented and the money invested elsewhere. (Harvey 1981,
p.48)
According to Skifter Andersen
The simple foundation of economic theory…on the investment behaviour of a
landlord is the assumption that he maximizes the current value of the expected
stream of profits (the share of rental income that remains after running costs and
maintenance expenses are paid) arising from the ownership of a rental property.
In view of the extreme durability of housing a landlord is assumed to adopt a
perspective of an infinite horizon. The expected profits in future periods are
discounted in order to obtain their present value. Rational expectations are
assumed. (Skifter Andersen, 1998, p. 181)
The definition of return in the case of rental property is not necessarily simple. Some
researchers, including Skifter Andersen, consider only net income (net annual rental)
return on open market value, while others look at total annual returns (net annual returns
plus capital growth—real or nominal) (Crook, Kemp, Barnes and Ward, 2002). For the
purposes of this paper we are interested in both rental yield (net of costs) and expected
change in capital value. Net rental yield is a known quantity, at least until the end of the
current lease period. Change in capital value is much less certain but probably more
important to most investors, as historically it has, over the long term, outweighed rental
returns. (Many UK landlords who purchased properties in the last few years must be
3
anticipating that capital gains will make up all of their total return, since their net rental
yields are often negative.) A 1999 study of Australian landlords found that the
expectation of capital gains was as important to them as rental income, if not more so.
(Beer, 1999)
3 Some complications
In a world where all investors behaved as profit-maximisers, landlords might be expected
to increase or decrease their rental portfolios depending on the expected rate of return on
property and that on other investments. However, housing has certain characteristics that
set it apart from many other investments and make asset reallocation more difficult:
Housing assets are neither divisible nor fungible; housing assets are lumpy.
Furthermore, the adjustment and transactions costs associated with housing tend
to be large and lumpy too. In addition, participants in the housing market will
economise on transactions costs by limiting their number of housing transactions
and the liquidity of housing assets will be constrained accordingly. (Baddeley,
2005, p.9)
It can be difficult to compare the returns from property and other investments, for several
reasons:
The tax treatment of various investment vehicles may differ. There are particular
issues associated with the treatment of property as a perpetual asset and with the
differential treatment of rented and owner-occupied property, which impact on
both investor behavior and the strength of the market.
Transactions costs must be taken into account. In the UK, transactions costs for
the purchase of residential property are roughly 3-8% of property price on a
purchase, and somewhat less on a sale
1
. This introduces a significant financial
hurdle to portfolio rebalancing.
1
Transactions costs on purchase comprise legal fees, estate agents’ fees (usually 1.5-2% of property price),
bank fees associated with securing a mortgage, and Stamp Duty Land Tax. This is levied at a rate of 1% on
4
Rental property is often purchased with borrowed money (a mortgage); this is less
often the case with the principal alternative investments, such as shares. Because
the landlord leverages his investment with borrowed money, any increase in
capital value translates to a much higher rate of return on the landlord’s own
investment.
2
Conversely, a fall in property values can wipe out a highly leveraged
landlord’s equity completely. Also, many landlords depend on rental income to
pay the mortgage, so cash flow is critical. This is not generally an issue with
other investments.
The probability of potential changes in taxation, subsidy (e.g. housing benefit),
regulation and the economic environment all have impacts on expected returns
but that impact is difficult to quantify and therefore evidence of differences in
returns across investments is difficult to assess.
More generally, individual investors may have differing attitudes towards the
risks inherent in different classes of investment, further obfuscating the evidence
on rationality of choice.
Finally, the element of time must be considered. A high percentage of UK landlords
have invested in rental property expressly in order to provide themselves a pension (27%
in our sample)—and thus by definition they have a medium to long-term time horizon
(depending on their current age and expected retirement age and preparedness to manage
their portfolio). Monthly or even annual fluctuations in the property market may not
concern them, as long as their cash flow allows them to service their mortgage(s). Even
so, the issue about time horizon is not always straightforward –especially for those with
small portfolios and long time horizons. Active management of the portfolio might lead
dwellings or residential land worth £120,000 - £250,000, 3% on those worth £250,000 - £500,000, and 4%
on those worth over £500,000.
2
If an investor puts £100,000 in an index fund, and the stock market goes up 10%, the investor has made a
10% return. But if the investor puts a down payment of £100,000 on a property worth £500,000 and
finances the rest with a mortgage, and the value of the property goes up 10% (or £50,000), the investor has
made a return of 50% on his original investment (less interest on the mortgage). Ball notes that many
landlords are outright owners or have a low indebtedness ratio; they could increase their returns by taking
out mortgages up to prudent levels. The fact that they do not suggests that they are financially
unsophisticated and are not maximising returns. (Ball 2004)
5
to short-term adjustments in holdings even though the long-term objective is clearly to
hold property for liquidation in older age.
4 Factors affecting the rate of return on rental property
If the return on rental property is defined as net rental yield plus change in capital value, a
change in one or more factors could affect the expected return:
House prices: A reduction in house prices would reduce the capital gain element
of expected rate of return, while increasing the rental yield on open market value;
expectations of increasing property prices would have the opposite effect.
Rental demand: A fall in demand for rented property could result in lower rents
and higher vacancy levels (both of which would lead to lower net yields). Falling
rent levels or voids can both lead to cash-flow problems for landlords who depend
on rental income to pay the mortgage; landlords without a financial cushion may
be forced to sell. Demand could fall for a number of reasons, including an upturn
in first-time buyer purchases if housing became more affordable through price
reductions, or a decline in immigration as a result of policy or indeed economic
stagnation. Evidence collected by the Investment Property Databank suggests
that UK rental returns have fallen quite significantly over the last two years (IPD
2005). Conversely, an increase in demand for rental property could lead to higher
rents and higher yields;
Taxes: Any increase in the rate of tax on rental income or capital gains (or
changes in regulations that had an equivalent effect) would reduce the net return
on rental property; decreases in taxes would increase it
3
;
Interest rates: A rise in the interest rate would reduce the net yield on rental
property. The average interest rate on a buy-to-let mortgage in January 2006
3
One implicit tax increase occurred recently: the UK Treasury announced in 2003 that, starting from April
2006, individuals could hold real property through a Self-Invested Personal Pension (SIPP), which would
allow them to avoid capital gains tax on its sale. However, in December 2005 British Chancellor Gordon
Brown announced that he had reversed this decision, and real property would not be permitted in the new
SIPPs. Anecdotal evidence suggests that many investors had already bought, or contracted to buy, rental
units to hold in their SIPPs, and will henceforth face higher than expected taxes when they are eventually
sold.
6
2005 was about 5%. Because most mortgages in the UK are on variable interest
rates or short-term fixes, most borrowers face higher mortgage payments soon
after rates rise. An increase in interest rates would mean for some landlords that
rents no longer covered their monthly costs. A fall in interest rates would
increase the net yield on rental property.
These factors, and the predicted effect on landlord behaviour, are summarised in Table 1:
Table 1: Factors that might change the expected return on rental property
1: Factors that increase return 2: Factors that decrease return
Rental yield
Lower interest rates
Rising demand for rental property
Decreased taxes on rental income
Falling house prices
Higher interest rates
Falling demand for rental property
Increased taxes on rental income
Rising house prices
Capital value
Rising house prices
Decreased taxes on capital gains
Falling house prices
Increased taxes on capital gains
In general, we would expect a rational investor with a short- to medium-term investment
horizon or an active portfolio management strategy, faced with one or more of the
changes in Column 1, with all else being equal, to purchase more rental property – or at
least not to sell existing holdings. Faced with one or more of the changes in column 2, the
investor would sell rental property – or at least not buy more.
Note that “Falling house prices” and “Rising house prices” appear in both columns.
Falling house prices diminish the capital value of existing portfolios but increase the
potential rental yield on new properties acquired. Expectations about the size and
duration of price falls will be key, and individual investors must assess the net effect of a
change in house prices on the total rental return for their own (existing and potential)
portfolio, in light of their investment objectives. Some will sell on falling prices, and
some will buy—and either decision may be rational. In addition, investors with long-
term investment horizons may think falling house prices herald a buying opportunity,
whatever they mean for returns in the short term.
Alternative opportunities
7
8
In addition, improvements in the performance of alternative investments, notably shares,
could cause landlords to disinvest in property; conversely, a fall in the stock market could
lead to increased investment in rental property.
5 Empirical research into landlords’ behaviour in the UK and Denmark
Some research over the last few decades has tried to capture the rich variety of
motivations for being a landlord, and has attempted to identify what this might mean for
landlords’ behaviour as investors. Table 2 summarises the categorization of landlords
from three studies in the UK and Denmark.
John Allen and Linda McDowell, writing in 1989, categorized British private landlords in
the early 1980s in terms of their motives, and the type and amount of property owned.
They concluded that landlords could be split into seven categories (see Table 1), about
half of which could be expected to behave as profit maximisers. (Their categorization
reflects the situation that obtained before the liberalization of the private rental sector in
the UK--in fact, the book sets out partly to explain the disinvestment in private rental
housing--and the categories would be somewhat different today. In particular, the sorts
of landlords covered by the 2004 CML survey analysed below are almost entirely absent
from their categories.)
Allen and MacDowell surveyed a total of 532 privately renting households in the London
boroughs of Hackney and Islington. Most were tenants of investor landlords or informal
resident landlords (that is, they were renting a room or rooms in someone else’s house).
Allen and MacDowell point out that both these types of landlords often had motives other
than strictly economic ones. They estimated, based on a survey of landlords in the
London boroughs of Hackney and Islington, that about half to three-quarters of tenants
lived in properties owned by landlords governed by economic criteria.
Allen & McDowell
categories 1989
Return
maximisers?
PRS H/I* Skifter Anderson
categories 1998
Return
maximisers?
ODPM categories
2003
Return
maximisers?
% dwellings
owned
Traditional, e.g.
Church, charitable
trusts, Crown
Estate
No—service
ideology
0.5/1.6 Public utility: non-profit
companies, private
funds, charities.
No—service
ideology
Employer No—provide
housing for
employees
9.8/4.3 Other companies: Public
companies whose main
business is other than
property ownership
No
Institutional
landlords—small
% of income from
renting, dwellings
viewed as
investments
No
22
Sideline non-
investors
No
18
Informal: resident
landlords
small non-resident
No—personal
relationship
Some
39.1/29.1
1.3/5.0
Informal: Individuals
owning one property
with <7 dwellings
Some
Investor: Mainly
longtime owners
who have inherited
properties
Yes—but
constrained by
lack of finance
33.6/42.0
Small investors:
Individuals owning <4
properties but >6
dwellings
Some
Financial: Public
property companies
and pension trust
funds
Yes -/2.6 Financial investors: Pension
funds, banks, insurance
companies
Yes
Sideline investors:
minority of
income fm
letting, viewed as
investment
Yes
45
Commercial:
speculative, view
rented housing as
commodity.
Yes—but
interested in
capital gains
only
15.7/15.2
Speculators: Companies
organized with very
limited liability
Yes—but
interested in
capital gains
only
Professionals: Individuals
with >3 properties &
companies who run
properties as main
business
Yes
Business landlords:
most of income
fm letting, viewed
as investments
Yes
15
Builders: Building
companies
Yes—but capital
gains only
Table 2: Categories of landlords (bold italics indicate categories that could encompass 2004 survey respondents)
*PRS H/I: % of households in the private rented sector in Hackney & Islington living in accommodation owned by each landlord type
9
Hans Skifter Andersen, writing in 1998 about Danish landlords of pre-1950 flats, split
them into eight categories, roughly corresponding to the Allen and McDowell categories.
Skifter Andersen was concerned with understanding why some landlords made rational
economic decisions about whether to invest in the maintenance of their buildings and
others did not. He concluded that only in about half of the eight categories could
landlords be expected to do so. “Studies from Denmark and several other
countries…show that private landlords are a very non-homogeneous group with different
motives and behaviour, where only a minority of landlords fit into the expected picture of
the economically rational private landlord.” (Skifter Andersen 1998, p.196) Skifter
Andersen estimated, based on a survey of Danish landlords, that professional landlords
with mainly purely economic motives owned 30-40% of the lettings (versus 50-75% in
Allen & MacDowell’s UK study).
The Office of the Deputy Prime Minister, in its analysis of the 2001 survey of landlords
carried out as part of the English House Condition Survey (ODPM 2003), used a
categorisation developed by Crook and Kemp in 1996. This divided landlords into four
categories on the basis of the percentage of income received from lettings and whether or
not they viewed their properties as an investment. Landlords in two of these categories,
business investors and sideline investors (together owning about 60% of rental dwellings)
could be expected to maximize returns.
It is clear that over time the landlord sector in the UK has become more business-
oriented--the ‘small non-resident landlords’ identified by Allen and MacDowell 1989
accounted for only 2-5% of lettings in their survey area, while ODPM’s more or less
analogous ‘sideline investors’ owned about 60% of rental properties in 2001.
6 Background on the UK private rental sector
The UK private rented sector, which houses about 10% of households, is smaller than
that in most other developed countries—although the share of renting overall, including
10
social rental, is similar. In many other respects, though, the private rented sector in the
UK resembles that of other countries. It is a minority tenure--in the UK, as in most
developed countries, owner-occupation is the predominant tenure. Chart 1 shows the
tenure shares in the three countries discussed in this paper, and the US.
Chart 1: Housing tenure in selected countries (2000)
0
10
20
30
40
50
60
70
80
Private renting Owner occupation Social renting Other
USA Australia Denmark UK
Source: Scanlon & Whitehead 2004b
In the UK, as in Australia and Denmark, most landlords are private individuals rather
than companies; they often had personal rather than financial reasons for acquiring
property, such as through inheritance (Ball, 2004; Beer, 1999; Skifter Andersen, 1998;
ODPM 2003). Private rented housing in the UK is not subject to rent control, unlike that
of many European countries, and landlords therefore do not receive the tax breaks
designed to allow them to operate in a rent-controlled environment. (Ball, 2004)
Over most of the last century the private rented sector in the UK was subject to heavy
regulation with respect to both rents and security of tenure. At the same time, private
renting was disadvantaged as compared to owner-occupation in terms of taxation and
11
subsidy. As a result of these and other pressures (notably slum clearance), the size of the
private rented sector fell to around 9% of the total stock. There was very little
institutional or company investment in housing, and British building societies virtually
stopped lending to landlords after 1945. Individuals tended to be landlords for
idiosyncratic and short-term reasons – they had inherited a property; they needed rental
income to contribute to mortgage costs; they were providing for employees who had to
live near their work; or they were caught in the system by the impact of past regulation
(Nevitt, 1966; Harloe, 1985; Todd, 1986; Kleinman & Whitehead, 1987).
The position changed after 1988 as a result of both supply-side and demand-side changes.
On the supply side, the 1988 Housing Act introduced the Assured Shorthold Tenancy,
which allowed for a minimum rental period of six months, after which a landlord could
give two months’ notice to quit. The Act also abolished regulated rents for new lets,
removing another disincentive for landlords to invest in rental property. In late 1993 a
further reform of the law introduced an accelerated possession procedure, which made it
easier for landlords with a clear right to possession to evict tenants.
These regulatory developments coincided with some significant social and demographic
changes, which contributed on the demand side to the rise of the private rented sector.
These included growth in the student population, an increase in divorce and relationship
breakdown and increasing inward international migration (particularly to London). Over
the same period the relative tax benefits of owner-occupation were reduced by the
reduction and ultimate removal of mortgage tax relief and some relatively minor
improvements in the tax position of landlords.
These factors stimulated a relatively slow growth of the private rental sector over the first
few years, with an estimated 350,000 units added to the private rented sector in England
and Wales between 1989 and 1996 (Kleinman & Whitehead, 1996). Since then, and
particularly since 1999, there has been a more rapid increase; the private rented sector in
the UK now contains some 2.7m dwellings, or about 10.3% of the housing stock (ODPM
live tables), and 12% of households lived in private rented accommodation as of the 2001
12
census. This increase has been largely funded through dedicated ‘buy-to-let’ mortgages
aimed specifically at landlords, with interest rates only slightly higher than rates on
mortgages for owner-occupied properties. This has brought in a new range of individuals
seeking to invest in property to let privately. Most major mortgage lenders now offer
buy-to-let loans; this has proved an attractive new market for lenders because of the
relatively low risk and the potential for securitisation. As of June 2005 there were
632,100 buy-to-let mortgages outstanding in the UK, according to the Council of
Mortgage Lenders. If every mortgage covers one dwelling, buy-to-let mortgages now
account for approximately 24% of private rented sector.
Simply making funds available, however, was not of itself enough to create demand.
This depended on changing the relative expected rates of return as well as on more
broadly based changes in attitudes. In this context a number of important elements came
together to make investing in residential property more desirable.
First, the upturn in house prices that started in the mid 1990s gathered pace, particularly
in London and the South East. Nationally, house prices rose by 7% p.a. from 1996 –
2000, and in London, where prices were rising most rapidly, they increased by 14% p.a.
This provided an incentive for individuals to invest in residential property on the
expectation of continued future rises. Moreover, as rents could at least be expected to
cover costs, the downside risks were limited.
Second, the stock market experienced a period of heavy decline beginning in early 1994,
but was still thought by many commentators to be overvalued. This provided an
important incentive to shift to what was perceived to be a lower risk investment.
Third, partly as a result of this decline, many pension funds ran into trouble and the
expected value of many pensions was reduced. For individuals wanting to make their
own arrangements for retirement income, property appeared to offer a safe bet. Fourth,
over the period interest rates have fallen to historically low nominal levels. In 1998, the
13
average interest rate on a UK mortgage was 7.19%; by 2004 this had fallen to 5.18%.
This lessened landlords’ outgoings and therefore further reduced the risks of investment.
As of 2001, about 65% of private rented sector dwellings were owned by individual
landlords, and about 30% by companies or institutions (ODPM 2003).
The British government has not viewed the rapid growth in individual investment in the
private rented sector as an unalloyed good; it has made clear that it wants to encourage
increased investment in the sector by institutions such as pension funds. An increase in
institutional investment “could allow more efficient management, greater renewal and
preservation of property, and a more liquid supply of housing…This potential in the UK
for greater corporate and institutional investment in the PRS should also raise standards
and provide an alternative to the highly geared buy-to-let market.” (HM Treasury, 2004,
p.12)
4
7 The 2004 survey of UK buy-to-let landlords
Do landlords in fact make economically rational decisions? We define rational behaviour
as that which is directed towards maximization of returns. Faced with economic factors
that decreased the relative return on rented housing (see Table 1), a rational landlord
would choose NOT to increase holdings of such property. Faced with economic factors
that enhanced the relative return on rented housing, a rational landlord would chose NOT
to decrease holdings of such property.
Our hypothesis is that landlords behave in a way that is consistent with economic
rationality. Data from a recent survey of UK landlords allows us to test this. In 2004, the
Council for Mortgage Lenders (CML) commissioned the largest survey to date of buy-to-
let investors in the UK. The CML has generously allowed us to use the data for this
analysis. The questionnaire was designed to elicit information for CML’s own use, and
4
The domination of the PRS by small landlords is viewed as a problem in other countries as well; Berry
and Hall (2005) argue that ‘the absence of large investors has, arguably, intensified the housing
affordability crisis…in Australia.”
14
thus some questions were not worded in the way that would have best suited our
purposes.
Twelve mortgage lenders active in the buy-to-let market sent postal questionnaires to 700
randomly chosen buy-to-let customers (8400 in total). The overall response rate was
15.8% (1341 responses). This survey does not represent the whole spectrum of
residential landlords, in particular because it excludes those landlords who have no
mortgages on their rental property. Research by the ODPM in 2001 estimated that 31%
of landlords had a loan or mortgage outstanding on their properties (ODPM 2001).
Crook and Kemp found that in 1993-94, about 45% of lettings had been bought with
cash. The Mintel survey found that 53% of landlords purchased their property without
using a mortgage. By definition the survey excludes landlords in several of the other
researchers’ categories, notably traditional/public utility/institutional landlords;
employers; and financial institutions. The names in bold italics in Table 2 are those
landlord categories that might encompass the respondents to the 2004 CML survey.
We would expect the surveyed landlords to be more responsive to economic stimuli than
landlords as a whole, because they all have mortgages on at least some of their properties,
and in most cases bought those properties specifically in order to rent them out. A brief
general description of the sample: 27% of the landlords surveyed owned one property
and 16% owned two. Two percent of landlords surveyed owned more than 50 properties.
73% had been landlords for at least two years, and 18.5% for more than ten years. More
than half the landlords surveyed owned some properties that were not backed by a
mortgage (owned outright). (For a fuller report on the survey findings, see Scanlon &
Whitehead 2004a.)
The overwhelming majority said their main reason for buying rental property in the first
place was broadly financial. 31% said they would ‘rather invest in property than other
investments; 26% saw it as a contribution to pension provision, and 19% were seeking
‘return on investment: growth plus rental income’. (Clearly these goals are not mutually
exclusive.)
15
8 Categorisation of buy-to-let landlords
The criteria used by other researchers in assigning landlords to categories are set out in
Table 3. The last two columns indicate whether each criterion seemed, a priori, a useful
predictor of the economic rationality of the landlord, and whether the CML survey
contained data on it.
Table 3: Criteria used in assigning landlords to categories
Criterion Researcher Predictor of ec
rationality?
Data available?
Type of owner (individual;
church/charity/Crown;
employer; financial
business)
Allen &
McDowell;
Skifter
Andersen
Yes—at least
insofar as some do
NOT maximize
returns (e.g.
charities)
No--Charities,
employers not
included in our
sample.
Means of acquisition of
property
(inherited/purchased)
Allen &
McDowell
Possibly No--all ours own
at least some that
they purchased
Whether landlord is resident
or nonresident
Allen &
McDowell
Probably No—all ours are
nonresident
Whether landlord has
speculative motives
Allen &
McDowell;
Skifter
Andersen
Possibly No—survey does
not address
motivation in this
way
Number of dwellings and
properties owned
Skifter
Andersen
Possibly Yes
Whether property is main
business/% of income
derived from letting
Skifter
Andersen;
ODPM
Yes Yes
Whether properties viewed
as investments
ODPM
Yes Yes
The CML data did contain data on most of the criteria we felt were definitely relevant to
the economic rationality of landlords. Those criteria we considered possible predictors of
economic rationality, and for which we had data, were:
16
Number of properties owned. Those landlords owning many properties, with a
commensurate amount of money tied up in them, could be expected to make more
economically rational decisions than those owning only one or two.
Whether property is main business/% of income derived from letting. We expect
landlords who consider rental property to be their main business, or for whom
rental income accounts for a high percentage of income, to be more governed by
economic factors than landlords for whom renting is a minor sideline.
Whether properties are viewed as investments. Landlords who explicitly state
that they have investment goals for their rental units should make more
economically rational decisions than those who own rental property for other
reasons.
5
We divided the sample into two sets, which we call Professional and Non-professional
landlords. We define Professionals as those landlords who owned at least three
properties; whose letting income was at least 50% of their total income; and who had
financial, business or pension motives for being a landlord. Thus defined, Professionals
made up 15% of the sample. Non-professionals were all other landlords. We expected
that Professionals would exhibit a more commercial—or more economically rational--
attitude to the acquisition and management of their portfolio than Non-professionals.
9 Analysis of economic rationality
The survey asked landlords several questions about how they might react to different
economic scenarios. They were asked what might cause them to increase their portfolio
of rental properties. Table 4 summarises the response from the whole sample, and from
Professional and Non-professional landlords.
5
The wording of the questionnaire was as follows: “How do you currently view your primary role as a
residential landlord? 1. Am running full-time business; 2. Investment for capital growth only; 3. Investment
for rental income only; 4. Investment for capital growth and rental income; 5. Provides somewhere for
me/my family to live; 6. Temporary because cannot sell property; 7. Contribution to pension provision; 8.
House an employee; 9. Other.” Answers 5, 6 and 8 were considered to show non-investment motives.
17
Table 4: Reasons to increase portfolio
6
Percentage supporting* Predicted reasons to
increase portfolio (fm
Table 1)
Wording of survey
All Profs Non-
profs
Lower interest rates
Stable/low interest rates 57
63 53
Rising house prices
Steady/rising house prices 48 51 45
Rising demand for rental
property
Very good rental yields 45 58 40
Worsening performance of
alternative investments
Poor stock market
performance
21 20 20
Help children/family into
housing market
15 10 15
Improved job
prospects/bonuses
9 2 10
Children at university 9 7 9
Other 10 10 10
*Percentages do not add to 100 as multiple responses were possible
The answers given broadly agreed with those predicted in Table 1. Landlords were far
more likely to cite financial than personal reasons for increasing their portfolios. We
would not necessarily expect all participants in a market to be equally affected by
particular stimuli, and indeed even the most-frequently given reason for increasing a
portfolio—stable or low interest rates—only attracted the support of 57% of respondents,
and none of the others garnered more than 50%. Factors related to the performance of
rental housing itself as an investment were seen as far more important than the
performance of alternative investments; ‘poor stock market performance’ was cited by
only 21% of respondents as a reason to increase rental portfolios.
The second most-cited reason given by landlords for increasing their portfolios was
‘rising house prices.’ This suggests that landlords are more interested in capital gains
6
Among the factors in Table 1 affecting rate of return were changes in tax rates and falling house prices.
They are not, however, included in Tables 3 and 4, as the survey did not ask about them.
18
(which would rise with rising house prices) than in rental yield (which would fall as
house prices rose).
Professional landlords were more influenced than Non-professionals by cash-flow
considerations: they were more responsive to interest-rate changes and rental yields.
The survey also asked landlords what might cause them to reduce their portfolios of
rental property. Responses are summarized in Table 5.
Table 5: Reasons to decrease portfolio
Percentage supporting* Predicted reasons to
decrease portfolio (fm
Table 1)
Wording of survey
All Profs Non-
profs
Falling demand for
rental property
Rental income consistently
not paying off mortgages
49
47
50
Higher interest rates
Rising interest rates 47 58 45
Worsening personal financial
situation
26 8 30
Approaching retirement 19 20 19
Falling house prices over 3-6
months**
15
16 14
Falling house prices
Stagnating house prices: 0%
growth over 3-6months**
7 7 6
Worsening general economic
situation
8 14 8
Improved performance
of alternative
investments
Improving stock market 4 3 4
Children leaving home 2 2 2
*Percentages do not add to 100 as multiple responses were possible
**16% of all respondents said either falling or stagnating house prices over 3-6 months might cause them
to decrease their portfolios.
Here as well, the two reasons landlords gave most frequently for decreasing their
portfolios were financial ones, broadly in accordance with predictions. The next most
commonly cited reasons, ‘worsening personal financial situation’ and ‘approaching
19
retirement’, could be expected to lead to reductions in an investor’s overall portfolio,
including rental property.
As in Table 4, the performance of rental property itself as an investment was
much more important than the performance of alternative investments. Only 4%
of landlords said an improving stock market would be a reason to decrease their
portfolios (compared to 20% who agreed with the converse).
While 48% of landlords said that stable or rising property prices were a reason to increase
their portfolio, only 16% supported the converse: that falling or stagnating property
prices are a reason to sell. This may be due in part to the time frame of 3-6 months given
for property price falls in the questionnaire (no analogous time frame was given for price
increases), which is short compared to the investment horizon of many landlords.
Both the relative unimportance attached to returns in alternative markets, and the weak
response to falling property prices, may in part be consequences of the significant
financial hurdle represented by transactions costs for real property: very large price
movements (for stocks or property) could be required to offset the transactions costs
involved in making changes to portfolio of rental property.
Table 5 also highlights the importance of cash flow to landlords. The single most
important reason landlords gave for reducing their holdings of rental property was ‘rental
income consistently not paying off mortgages’, cited by 49% of all respondents. Rent not
covering the mortgage could be a consequence of either or both of two factors that lead to
lower returns: rising interest rates and/or a fall in demand for rental housing (which
could lead to void periods as well as lower rents). The key here is the nexus between
rental income and mortgage payments—if for some reason the rent did not cover
mortgage payments, many landlords would have no choice but to sell, whatever they
might think about the future of property as an investment.
20
Professional landlords were again more likely than Non-professionals to say they would
react to changes in interest rates, and much less likely to say that changes in their
personal financial situation would affect their property holdings.
The questionnaire asked landlords what they would do in the face of some scenarios.
One was as follows: ‘If, in the next 12 months, interest rates rise to 5.75% (currently
4.75) and were expected to stay at this level or rise going forwards, how would this affect
your role in residential letting?’ The results are given in Table 6.
Table 6: Predicted reaction if interest rates rose by 1%
Percentage Reaction to increased interest rates
All Profs Non-profs
No effect 62 50 65
Trade/rebalance portfolio but keep investment 14 25 13
Sell some/all of portfolio 14 17 13
More likely to increase portfolio 5 10 5
Leave the market altogether 4 1 4
Most landlords said that a 1% increase in interest rates would not affect their portfolios.
Of those who said it would have an effect, three times as many said they would sell
properties as buy them, which is consistent with the predictions in Table 1.
Professionals were more likely than Non-professionals to say that they would react to a
rise in interest rates. One-quarter said they would trade or rebalance their portfolio but
keep their investment, while 17% said they would sell some of their portfolio and 10%
said they would increase their holdings.
Buying more property after interest rates rise is inconsistent with the predictions in Table
1, yet Professionals (whom we expect to be more commercially minded) were twice as
likely as Non-professionals to say that they would do so. This may simply mean that
Professionals could still extract profit in a higher-interest-rate environment and so would
continue to add to their portfolio regardless, although their additional investment might
be smaller in scale or more selective than it would be if interest rates were unchanged.
21
Alternatively, Professionals might assume that higher interest rates would trigger price
falls, which could offer compensating increases in gross rental yield.
At the same time, paradoxically, Professional landlords were more likely than Non-
professionals to say that rising interest rates would be a reason to sell properties (Table
5). The higher propensity of Professionals to buy or sell with a change in interest rates
suggests they may have less emotional attachment to individual properties than Non-
professionals, and would buy/sell/rebalance to maximize their return.
10 Conclusions and policy implications
Our conclusions are necessarily rather broad-brush, not least because the UK buy-to-let
sector is still so young. Many investors only have experience of a rising property market-
-and a survey about hypothetical situations has obvious limits. So faced with, say, a fall
in property prices, landlords may in fact do something very different from what they said
they would do. In addition, it is difficult to design a simple test to determine whether
investors’ decisions are ‘rational’ or not. A decision that seems irrational or even
perverse, given one set of assumptions about investment horizons and expectations, may
seem perfectly reasonable under another set of assumptions. Even so, some broad
conclusions do emerge from the data.
First, most landlords are sensitive to the rate of return on rental housing, and when faced
with various housing-market stimuli, say they would act in a way that is not inconsistent
with maximizing return. A significant minority say they would behave in a way that
would seem, a priori, to be inconsistent with return maximization. However, without
more detailed information about their preferences, it is too simple to characterize these
choices as ‘irrational.’ In particular, investors’ different time horizons and investment
approaches can lead to different outcomes: a short-term, speculative landlord
concentrating on capital gains may buy into a rising market, on negative rental yields, in
the expectation of selling the following year; while someone buying property as a
22
pension may buy during a market downturn, happy to buy cheaply an asset that will be
held for 20 years.
Second, while most buy-to-let landlords are sensitive to the rate of return on rental
housing, most do not appear to be directly sensitive to the rate of return relative to other
investments, particularly the stock market. This does not accord with the standard view
of investor behaviour, in which investors seek to maximize returns. This may be in part
because it is very difficult, even for specialists, to make accurate comparisons of returns
in the two markets—particularly given the fact that rental property is often financed with
borrowed money. It may also reflect landlords’ long investment horizon: 63% of those
surveyed said they planned to remain in the residential rental market for ten years or
more, and 27% said they viewed their properties as part of their pensions. However,
some 20% of landlords said falling stock prices were a reason to buy property, but only
one fifth as many--4%--said rising stock prices were a reason to sell property. This
suggests that they do not assess their overall investment portfolios objectively and
dispassionately, but rather have a general bias in favour of buying rather than selling
property. On the whole, therefore, our findings seem to support Shiller’s observation that
investors do not, in fact, evaluate the entire universe of investment possibilities in making
their decisions.
Given landlords’ general insensitivity to developments in other markets, and the
transactions costs problems, it is perhaps more useful to think of landlords as small
businesspeople rather than straightforward investors. US-style REITs, which allow for
passive, collective investment in rental properties, are an investment that can be
compared in like terms with other investments; residential rental properties are not.
Third, although these buy-to-let landlords tend to claim to have long time horizons for
their investments, about half of them say that rising interest rates might be a reason to sell
properties. Indeed, when asked about a specific interest rate rise—1% over a year—19%
said they would sell some or all of their properties. This is still a sizeable percentage.
23
This suggests that short-term considerations, particularly with respect to cash flow, would
trump expectations of long-term capital gains.
Fourth, Professionals are more likely to say they would react to changes in two important
economic factors, house prices and interest rates, than Non-professionals – which does
point to different approaches to assessment and decision dependent on scale and attitude.
It does not of course necessarily point to different outcomes.
Our conclusions echo those of Andrew Beer’s 1999 study of private-sector landlords in
Australia:
First, the ability of private rental housing to offer a secure long-term investment is
the dominant motive for investment. Second, landlords are drawn from all
income groups, Third, individuals invest in rental housing for disparate
reasons…there is therefore a degree of unpredictability within the private rental
market, not all investors are likely to respond quickly to changes in investment
regimes or market conditions and this is particularly true for those on lower
incomes. (Beer, 1999, p.260)
Beer found that landlord income did affect economic rationality. Unfortunately our data
did not allow us to test this explicitly, but the average income of the Professional
landlords in our survey (who were more responsive to market conditions) was almost
certainly higher than that of the Non-professionals.
7
What implications do these findings have for policy? Changes over the last 20 years in
the policy and financial landscape in the UK have led to an upsurge in the number of
private landlords, in line with government intentions. The government is less pleased
that this increase has come almost entirely from the ranks of private individuals. It would
like to change the mix of private landlords by encouraging corporations and financial
7
Interestingly, Beer found that over a third of all landlords, and 40% of those with mortgages, did not have
a clear idea of their income position—that is, they did not know whether they were making money or not.
Clearly such landlords cannot be return maximisers, at least in the short term.
24
institutions to invest in rental property. Although this has been the government’s goal for
some years now, it has failed to make much headway; corporations remain resolutely
uninterested in becoming residential landlords. Our findings indicate that individual
private landlords do generally respond to economic stimuli in rational ways. While
Professional landlords are more responsive to some stimuli—particularly interest-rate
changes--than Non-professionals, the difference is not enormous. It may be that policy
would be better directed toward helping individual landlords develop financial and
management skills than in continuing to try to attract direct corporate investment in the
private rented sector.
25
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