what they view as newsworthy and relevant to their audience (Cotter 2010: 112).
In essence,
news is a construct and one with a certain intentionality behind it.
This study, however, is not designed to reveal the construct but to understand how the
press conditional participates in this construct and how the needs of this discourse condition its
use. Primarily, journalists and readers alike understand news discourse to be true. It is this claim
to truth that separates journalism from other kinds of discourse. Broersma (2010: 25) states:
Journalism’s claim to truth is the main feature of the journalism discourse. It is its raison
d’être, distinguishing journalism from entertainment as well as from political opinion.
This claim to truth legitimizes journalism’s special position as Fourth Estate. As a trustee
of the public, it professionally reports and critically investigates social reality. For the
common good, it distinguishes facts from fiction, lies and biased comments. As such, this
promise of truthfulness is the basis for the social code by journalists and their reading
audience (25).
This claim to truth is ensured by what Charaudeau (2006: para. 5) calls the contrat de
communication (communicative contract). He observes that the journalist acts as an objective
and external narrator who responsibly consults sources and demonstrates evidence for the facts
they are reporting (Charaudeau 2006: para.16).
This also includes acknowledging instances
where the journalist may not have evidence for their report, which recalls precisely what appears
to be the prima facie function (and lay understanding) of the press conditional: the journalist is
marking, as is their duty, that the information that they report may not be true.
The contrat de communication is not ensured, however, simply by a journalist’s
assurances that they are objectively relaying the truth. Journalists must also demonstrate and
maintain credibility (Cotter 2010: 42). Credibility derives from the accuracy of journalists’
reporting and writing (Cotter 2010: 36) Cotter (2010: 38) defines reporting specifically as “the
gathering of facts” and writing as the skillful communication of those facts through the written
word.
Errors of fact suggest inadequate and inaccurate reporting (Cotter 2010: 42). This, in
turn, undermines credibility. However, it is not enough to gather the correct facts; one must also
correctly convey them. In this sense, writing is also implicated in a journalist’s credibility. As
writers, journalists must heed journalism’s prescriptive imperative or rules of language usage
(Cotter 2010: 40-41). Failure to heed the prescriptive imperative also undermines accuracy of
writing and, consequently, credibility (Cotter 2010: 42). One can link this value of credibility to
the claim to truth identified by Broersma (2010). A journalist’s claim to truth is as good as their
“Irrespective of journalistic communicative goals, the news media select information and topics to present based
on the same principles used by interlocutors in conversation: communication, persuasion, connection, and
articulation of identity. As with a conversation, the ‘news interlocutors’ make assessments about shared or prior
knowledge, what might be of interest, what would be offensive or proper, what information is wanted or needed”
Cotter (2010: 112).
“Ensuite, l’événement ayant été sélectionné (selon des critères de saillance), il s’agit pour le journaliste de
rapporter les faits de la façon la plus précise possible, avec, comme on le dit en narratologie, un point de vue de
narrateur externe qui tenterait de décrire fidèlement la succession des faits, et de mettre en évidence (ou à suggérer
quand il n’en a pas la preuve) la logique d’enchaînements entre ceux-ci. Il en est de même pour l’activité qui
consiste à rapporter des paroles, des déclarations, des discours et les réactions qui s’ensuivent” (Charaudeau 2006:
para. 16).
Cotter’s (2010: 36-43) terms writing and reporting have more specific meanings here than they do in everyday
usage. In her explanation, Cotter (2010: 41) emphasizes that these are separate skills, explaining that it is possible to
be a “good reporter” which does not imply necessarily that one is a good writer.