TCS Automotive
Engineering
Bringing life to smart and
sustainable vehicles
Changing landscape
Our offerings
The focus of mobility is now more
towards safety, affordability, sustainability,
enhanced convenience & experiences.
This paradigm shift has led to the rise of
Software Defined Vehicles.
TCS as a growth and transformational partner, building
on its shared belief along with its customers to create a
smart, safe, secure and sustainable mobility by leveraging its
industry experience, innovation prowess & digital expertise
to create solutions for vehicle manufacturers and component makers.
Contents
Changing landscape
Purpose built vehicles
Holistic in-cabin experience for vehicle
to be an extended living space and to
enable last mile delivery
Immersive experience
Advanced human machine interface (HMI)
with enhanced connectivity & security via
integrated cockpit & head-up display for
enriching end-user experiences
Feature on demand
Shift towards subscription-based
features to build future-proof
profitable business models
Ever-rising customer demands, technological breakthroughs, and new sustainability goals have redefined the
perception of mobility. Software-centric innovations are driving the change in business models, customer
experiences, and product or service behaviors. Few of the upcoming demands of end-customers are :
Hardware focused
to
Software centric vehicles
Autonomous • Connected • Electric
Car as a digital product
Data driven service
Mass personalization to elevate the
user experience and intelligent
feedback system to enhance the
software-defined performance
Automotive software
market and electrical &
electronics components
market*
2030
Projection
2020
238
469
Billion USD
90%
* source: McKinsey Report
Vehicle innovations are propelled via
software
^
^ source: BCG Report
With these customer demands and governing digital technologies, software
has become a key differentiator in the market.
It stirred up the rise of Software-Defined Vehicles (SDV) which
demand efficient vehicle architecture with
high computing power & bandwidth
enable manufacturers to achieve faster
time-to-market
facilitate compliance with industry
standards & geographical regulations
Technology
enablers
Computer Vision
Cloud
5G
Artificial Intelligence
Deep Learning
Cybersecurity
Digital Cockpit (UX/UI)
Edge Computing
Operating System
Containerization
Characteristics of software to achieve the market demand are :
Modularity with loose coupling between software and
hardware eases scaling, portability and reusability
Updateability facilitates new or upgraded features
Dynamic UI/UX enrich user experience & in-built personalization mechanisms
Perpetual connectivity within vehicle & outside vehicle enables data driven V2X services
Move towards next-gen software architecture to facilitate SDVs
Central processing
Zonal IO controllers
Electronic Control Unit (ECU)
Reimagined vehicle electronics architecture
puts forward
an unprecedented need of
complete electronics architecture
revamp to meet requirements of
emerging technologies
and customer
demands
SDV
Future : SDV architecture
Past : Traditional architecture
To enable the necessary characteristics of software, it is necessary to re-define the
complete existing vehicle electrical & electronics architecture.
• High-speed data transfer & enhanced cybersecurity
• Enables service-oriented architecture in software
• Central compute platform with multi-OS
• Over-the-Air (OTA) software update
• Function-specific ECUs with single OS
• Monolithic software
• Low & medium-speed datatransfer
• Cybersecurity risks
Impact of paradigm
shift on ecosystem
Pressing priorities for OEMs & suppliers
• OEM & supplier relations
• Entry of technology players
• Change in technology enablers
• Emergence of new partnerships and business models
• Modular architecture across vehicle programs and
geographies enabling quick time to market
• To gain total ownership and for better
control on vehicle software
• Increase revenue with new business models
via service-oriented architecture
• Demand for multidisciplinary
competencies development
• Enhance the user value by developing connected, smarter
and sustainable vehicle at an affordable cost
Our offerings
Vehicle
engineering
Autonomous
driving
Connected
car
EE
architecture
Electrification
Safety &
security
Digital
engineering
Market segments • Passenger • Off-road• Commercial • 2-Wheelers
TCS automotive engineering
25+ Years industry
experience
Working in
15+ countries
Spread across
50+ customers
Recognized leader in ACES automotive
engineering services
Read more
▪ AUTOSAR (classic & adaptive)
▪ Model based system engineering
▪ Diesel / gasoline EMS
▪ AT / CVT controller
▪ Virtual sensors
▪ Engine & co-simulation
Powertrain
▪ Steering & brakes
▪ Cruise control & ESP
▪ Traction control
▪ Occupant safety
Chassis & safety
▪ IVI – HMI & controls
▪ Android auto OS, QNX
▪ HUD & cluster
▪ Apple car play
Digital cockpit
▪ BMS, vehicle control unit
▪ EV components
▪ EV charging & infra
▪ Vehicle to Home (V2H)
Electrification
Platform engineering enabling vehicle OS for SDV
▪ Sensing algorithm – camera,
radar, lidar; sensor fusion
▪ Control development
▪ Data collection & analysis
Autonomous driving
Vehicle engineering
Software defined vehicle & reimagination with centralized – zonal architecture with HPC
Quality assurance - validation & verification
Cloud & secure connected
▪ Functional safety (ISO26262)
▪ ISO21448 (SOTIF)
▪ Vehicle security
▪ ISO21434, WP29 regulation
▪ Vehicle health (diagnostics)
▪ Automotive SPICE
Software validation
System validation
Product validation
▪ 4G/5G ▪ Over-the-Air
▪ iOS & Android
▪ V2X▪ Offboard full stack
▪ Cloud native
▪ Data lakes & analysis ▪ Engineering & service cloud▪ Telematics
▪ All features control
algorithm
▪ Climate control
Body electronics
Hardware design, development & prototyping
TCS automotive engineering portfolio
▪ New product design & development
▪ Digital design & validation
▪ Advanced CAE simulations
▪ VAVE, costing & sourcing
▪ Prototyping & physical validation
▪ Industrialization & certification
▪ Advanced engineering
▪ Benchmarking
▪ Unit testing
▪ Static code analysis
▪ Model based testing – MIL, SIL, PIL
▪ Integration &
qualification testing
▪ HIL based functional testing
▪ Virtualization – simulation testing
(vehicle scenario, failure injection)
▪ Digital testing
▪ Physical testing
▪ EOL testing
▪ Test rig design
▪ Certification &
homologation support
▪ Thermal cycling, EMI/EMC
▪ Physical & chemical
▪ Electrical & ESD
RPAAnalytics(AI/ML) DevOps Augmented & virtual reality Model based development Lifecycle managementGenAI
We believe in
driving digital innovation
& steering automotive
journey to transform lives for
smart, safe, secure & sustainable mobility
• Readiness for futuristic technology &
market trends
• Innovation lab to conceptualize & develop
demonstrators
• TCS solutions & platforms to accelerate
future mobility
Driving the future of mobility
Software
Defined
Vehicles
Domain
EE architecture
Mega trends
5G Connectivity
Autonomous Electrification
Cockpit
Middleware
System
Engineering
Vehicle Health
Cybersecurity
Functional Safety
Cloud
Analytics
Metaverse
Virtualization
Containerization
Edge
TCS automotive research & innovation group
SDV platform
Cloud & connected
Domain
Software defined vehicle
Digital cockpit
Autonomous driving
Electrification
Accelerate Level 3+ autonomous vehicle
development via AI & ML, Cloud & Edge
computing & Virtualization
Design & develop infotainment features,
telematics services & enable C-V2X
services
Accelerate EV development with
empowering component design, real-time
simulations & charging infrastructure
solutions
Middleware
Fast track vehicle OS development
adhering to industry standards
(classic & adaptive AUTOSAR)
Vehicle health
On-board diagnostics &
software updates, offboard and
remote diagnostics, prognostics
Cyber-security
Threat detection & secure
feature development for
in-car and cloud services
Systems engineering & safety
Redefining vehicle & system architecture with
model based systems engineering integrated
with SOTIF & ISO safety standards
Enable data-driven services with cloud-based data platform, connected vehicle platform, 5G & over-the-air solutions
TCS automotive engineering for software defined vehicles
TCS AI-based autonomous vehicle platform
Sensing algorithm
• Camera | RADAR | LIDAR
• AI / ML algorithms
Data collection & analysis
• Data acquisition & management
• Analysis tool development
Validation
• Test scenario creation via virtualization
• HIL | Vehicle & ECU Testing
• Plant model creation
Control & perception
• Sensor fusion | V2X Based
• Algorithm development
15+
Applications developed
50+
Patents filed
25+
Customer engagements
40+ in production
Cloud-based Autonomous vehicle platform for accelerating Autonomous
vehicle development feature using Artificial Intelligence, Deep learning and
Generative AI technologies. Platform is deployed on high performance
computing unit with GPU acceleration
15+ years of experience
Key features
TCS data annotation framework
Annotation, ground truthing, semantic segmentation &
feature analysis
Data collection and re-simulation
Intelligent data collection and management
TCS data analytics tool
Multi sensor data visualization and intelligent data mining
TCS virtualization tool
Remote execution, virtual verification & validation
and third-party tool integration
AI algorithm suite
Sensing, controlling, planning, localization &
connectivity algorithms
Autonomous driving
• Electrical power quality check
• Regulation & standard compliance adherence
• Charger compatibility check (CHAdeMO and Combo)
• Off-board charging system
• Vehicle-to-grid & vehicle-to-home
Seamless proto
manufacturing facility
12+
Countries EV Infra
NA, Latin America, EUR,
ASIA, Africa, Australia
50+
Customer engagements
EV charging solution
EVs on road with
TCS developed
BMS software
500K+
• DC/DC converters
• Power distribution unit
• Battery management system
• On-board charging system
• Vehicle control unit
• Motor controller unit
Inside the Car (Hardware & Software)
Charging Infrastructure
• Three-phase & single-phase compatibility
• AUTOSAR compliant software
• Functional safety compliant hardware & software
flexible architecture, as per OEM requirement
• Vehicle to Grid charging functionality
• State of the art semiconductor design with silicon
carbide technology
Scalable & configurable design and development
of integrated on-board charger, DC- DC
converter and power distribution unit for
passenger vehicles
Highlights
18+ years of engagement
CHAdeMO, CharIN
consortium member
Innovation labs
& ecosystems
Electrification
25+
Cores of HPC for
numerical computation
10K+
Years of organization
CAE experience
Global OEMs
6+ Tier-1s
15+
Key simulation initiatives
Global center of excellence (CoE)
• Simulation driven design
• Method development
• Analysis - test correlation
• HPC enabled high fidelity solutions
• Powertrain simulation CoE
• Vehicle CAE model build CoE
• EV battery simulations CoE
• Vehicle safety – interior CoE
E- Motor & electric drive unit
• Motor electromagnetics
• Motor virtual digital twin
Battery pack
• Battery thermal runaway propagation &
electrochemistry
• EV side impact & battery pack crush / crash
EV performance
• Virtual electric vehicle & ROMs
• DC fast charging
Power electronics
• PCB electronics cooling &
reliability
• PCB level EMC
Simulation areas
• Safety development
• NVH
• Durability
• Multi body dynamics
• CFD
• Electromagnetics
Key highlights
• Moving towards 100% virtual development of EVs
• Largest global simulation technology hub
• Accelerate EV development using “simulation driven design”
EV Simulation
Customizable & Adaptable solution for seamless Integration with
broadcast radio to transform it to Hybrid Radio covering 48
Countries with 10000+ radio stations
It enables customised, extensible and ready to use voice assistant
solutions with 14+ in-built automotive features
TCS automotive cockpit solution suite
Hybrid tuner In partnership with XPERI
Intelligent voice assistant In partnership with SoundHound &
Cerence
Years of experience
13+
Infotainment features
developed
270+
Infotainment
Concept to production | HMI spec design – maturation |
Graphics design | Software design & development |
CI-CD | Manual & automated quality assurance |
Smart triage | Multiple platforms & tool chains
Cluster
HMI design & development | Feature development |
Verification & validation | Simulation
C-V2X Validation
Automated validation framework for C-V2X |
Simulate V2X entities | Traffic scenarios | Generate
GNSS | V2X & GSM signals
Cars on road with TCS
developed IVI software
4 million
Telematics
Onboard & offboard services spec design | Program
management | Multi-level (end-to-end) validation
Connected navigation In partnership with HERE maps
Flexible navigation solution supporting multiple map modes –
satellite, classic, terrain & 2.5D
TCS, in partnership with multiple ecosystem players, provides customizable,
ready-to-use cockpit solutions for automakers
Face & hand gesture recognition
Configurable Solution for face and hand gesture recognition
Key features
Digital cockpit
TCS automotive cloud connect suite
Data driven automotive offboard connected vehicle solutions
8+
Connected car services
90+
Years of experience
Highlights
Cloud agnostic data platform
Enable data engineering, data science at scale, Data Catalog
Deep experience
Onboard & offboard specs for connected services |
Design & development | Verification & validation |
Simulators | Operation support
Technical expertise
Cloud | iOS & Android Mobile App | DevOps |
Microservices | Data science | Analytics | Data lake
Unified platform
Two & four wheelers , AV , EV | Innovate and launch
new line of business | Cloud agnostic vehicle | Open
ecosystem for integrations
Solution accelerators and enablers
Building solutions across customer journey and
automotive value chain | Enabling new revenue
streams
Services development framework
Accelerate connected services development with reference
implementation – cloud & mobile application
Smart workflow
Flowchart approach for implementing complex services &
integration
Over-the-air update platform
Package management, vehicle inventory management, campaign
management and orchestration, user management , near real-time
campaign status dashboard
to drive efficiency across entire mobility services and connected life
AWS, AZURE
& Google cloud
partners
Cloud & connected mobility
Customer
engagement
18+
17+
Years of
experience
Production
programs
65+
Application development & migration | Advance
engineering support | Specification maturation |
Integration partner
Enabling complete software ownership
TCS vehicle middleware platform
Platform expertise
Classic & adaptive AUTOSAR | Custom
middleware development
AUTOSAR premium partner
Contributing to consortium
Diagnostics | Safety | Security |
Central coding & system test work groups
TCS vehicle middleware platform speeds up ECU software development based
on adaptive AUTOSAR. An end-to-end solution that enables automaker to
configure, develop and deploy adaptive applications along with the platform
supporting service-oriented communication
TCS adaptive platform
• Adaptive platform components
• Linux & QNX compliant
• Deployment on virtual ECU, hardware, hypervisor environments
• OTA upgrade support
TCS validation framework
• Simulate and monitor services as per user configuration
• Console based version for CI/CD pipeline integrability
Key features
TCS adaptive configuration editor
• Configuration of adaptive applications & platform components
• Generation of code & manifests
• Generation of SW package
Vehicle middleware
TCS secure software update framework
Security of software Update and ECU software Integrity are the crucial elements
for ensuring Vehicle Security. It is a customizable framework for different types
of Hardware and Software Platforms and security infrastructure capability of
the ECUs
6+
Years of experience
11+
Customer engagements
TCS security solution assets
Connectivity security I Gateway security I ECU &
In-vehicle network security | Off-Board security I
Security operation center
Threat & risk analysis I Security concepts I
Requirement definition and implementation
Security assurance
Code review and compliance | Functional
security testing | Fuzz & PEN Testing |
Vulnerability management
Security process consulting
Process definition | Gap analysis | Artifacts creation |
Audit preparation | Pre-compliance
Key features
• Diagnostics tester authentication using challenge-response & certificate
based mechanism
• Software image verification using symmetric & asymmetric
cryptography
• Considerations of industry standards and regulations (ISO21434 &
UNECE R156)
SW update
handler in
vehicle
Security middleware
(Secure software
update framework)
HW / SW
platform crypto
algorithms
Cyber security
Security architecture
15+
Years of experience
1000+
Vehicles enabled for
diagnosis
10+
Customer engagements
Vehicle health analytics
Diagnostics data curation, diagnostics analytics,
Descriptive analytics, predictive analytics,
Visualization & reporting, cloud & edge deployments
Vehicle API for diagnostics
Uniform vehicle APIs for diagnostics, high performance
computing (HPC) system & software diagnosis, SW updates,
onboard tester
Diagnostic tool chain development
Diagnostic Devices – Design to manufacture | ISO/ASAM
compliant runtime | Diagnostic data authoring | Mobile
and PC apps | Data collection on cloud
TCS vehicle to cloud diagnostics platform
This platform provides vehicle-centralized APIs and services that enable
remote and uniform diagnostics across vehicle lifecycle. Various software
runtime, components and algorithms realize on-board and off-board
diagnostic use cases
Key features
ASAM, AUTOSAR, SAE member
Contributing to new diagnostics standard –
Service oriented vehicle diagnostics (SOVD), work group contributor
Consulting services
Advance engineering | Requirements engineering | Vehicle
diagnostics architecture | Process definition | Verification
& Validation | End-to-end diagnostics management for
vehicle programs
EV • Engine • Chassis • Infotainment
Engineering • Plant end of line • After sales
Remote diagnostics
Offboard remote diagnostic services, remote
diagnostics portal, mobile apps
Vehicle health
Experienced in requirement verification through virtual
simulation
8+
Customer
engagements
10+
Years of SysML cross-
industry experience
INCOSE
Corporate advisory member &
working group contributor
System requirement decomposition &
maturation
System architecture | Design & simulation of
system functional behaviour
Expertise in multiple tools | Tool chain
integration and benchmarking
System engineering integrated with functional
safety | Diagnostics & cybersecurity
Functional safety & MBSE integrated process framework
TCS solution accelerators
MBSE systematic approach for re-architecture from legacy
to service-oriented & zonal architecture
Experienced in application lifecycle management (ALM)
& product lifecycle management (PLM) setup
Highlights
AD/ADAS • EV/HEV • Powertrain • Chassis • Safety • Body
Domain based functional library with ISO26262 profiles
MBSE maturity assessment framework
Model Based Systems Engineering (MBSE)
10+
Years of
experience
15+
Customer
engagements
ISO 26262 process framework
Ready to use standard templates | Checklists | Guidelines
Safety of the intended functionality (SOTIF)
SOTIF Framework | SOTIF database for Vehicle Features
Customized domain-specific process framework |
Web based framework | Domain specific knowledge bank
TCS accelerators
100+
Certified
engineers
Experienced in highest ASIL-D & in safety audits &
assessments
• Safety analyses at item, system, hardware & software level
• Safety concept development
• Safety oriented design & development
• Audit & assessment support
Functional safety for two-wheelers, commercial &
passenger vehicles (ISO 26262)
SOTIF (ISO 21448)
• SOTIF analyses
• Functional modifications to reduce SOTIF related risks
• SOTIF oriented verification & validation
AD/ADAS • EV/HEV • Powertrain • Chassis • Safety • Body
Programmable embedded system EC
61508 (E/E/PE Safety) for C-V2X
Safety of infrastructure external to automobile
Domains
Functional safety
20+
Years of
experience
16+
Customer
engagements
4000+
Engineers
Vehicle & component design
Powertrain & e-Powertrain design
Vehicle & powertrain virtual simulations
Strategic sourcing
• Exterior• Seat & restraint systems
• Chassis • Interiors
• Cabin comfort
• Body & closures
• Engine • Battery
• E-Motor
• Transmission
• E-Drive Unit • OBC / DC-DC / Inverter
Levels of engagement
Commodity design
Top hat development
Complete program ownership
Design & development activities for multiple
commodities & components
Design & development of commodities (body, interior
& exterior) of vehicle having common platform
Design and development of complete Vehicle
Key highlights
• Delivered complete ICE & BEV vehicle programs
• Established partnership with leading agencies in India
• In-house styling studio for vehicle commodities
• Large in-house CAE talent pool lead by CAE center of excellence
• Crash & safety, durability, NVH, aerodynamics, MBD
• Multi-physics, electrochemistry, EMI/EMC, AI/ML augmented CAE
• Simulation driven design, HPC enabled high fidelity simulations
• Sourcing strategy for category & supplier quality management
• Teardown, should costing, value engineering
• Supplier development (global sourcing)
Vehicle engineering
Leverage generative AI in automotive
Use cases
TCS patented AI algorithms and customizable
framework serve as a companion for
engineers to accelerate end-to-end
development of the software
engineering lifecycle.
TCS Automotive GenAI
Autonomous Driving
• Synthetic data & algorithms
• Contextual understanding
• Autonomous driving perception
• Future scene prediction
Cockpit
• In-cabin emotion recognition & scene understanding
• In-cabin feature adaptation based on user preferences
• Conversational systems
Accelerating SW development lifecycle
Enhancing customer experience
Preferred partner with
NVIDIA for Automotive GenAI
Experience in Hyperscalers GenAI frameworks,
NVIDIA NeMo, NIM for GPU accelerated execution
Requirement engineering
Functional safety analysis
Code refactoring
Testcase generation
and a lot more . . .
Read more
About Tata Consultancy Services Ltd (TCS)
Tata Consultancy Services is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest
businesses in their transformation journeys for over 56 years. Its consulting-led, cognitive powered, portfolio of business, technology and engineering
services and solutions is delivered through its unique Location Independent Agile delivery model, recognized as a benchmark of excellence in
software development.
A part of the Tata group, India's largest multinational business group, TCS has over 601,000 of the world’s best-trained consultants in 55 countries. The
company generated consolidated revenues of US $29 billion in the fiscal year ended March 31, 2024, and is listed on the BSE and the NSE in India. TCS'
proactive stance on climate change and award-winning work with communities across the world have earned it a place in leading sustainability indices
such as the MSCI Global Sustainability Index and the FTSE4Good Emerging Index. For more information, visit www.tcs.com
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