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An Examination of the Suciency of Small
Qualitative Samples
Diane S. Young
University of Washington Tacoma8/4.(%46&%4
Erin A. Casey
University of Washington Tacoma&1$"2&846&%4
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Sufficiency of Small Samples 1
An Examination of the Sufficiency of Small Qualitative Samples
Diane S. Young, Ph.D.
University of Washington - Tacoma
1900 Commerce St.
Box 358425
Tacoma, WA 98402
253.692.4703
Erin A. Casey, Ph.D.
University of Washington - Tacoma
1900 Commerce St.
Box 358425
Tacoma, WA 98402
253.692.4524
Accepted July 6, 2017 by Social Work Research
Abstract
Qualitative researchers often confront dilemmas regarding determining what constitutes a robust
sample size. The challenge is to find a sample that will produce thorough and meaningful
findings while minimizing burden on participants and expenditure of scarce resources.
Retrospectively considering three distinct qualitative research studies inclusive of individual
interviewing and focus group data collection, minimum sample sizes needed to adequately
include the themes and codes in each area of inquiry were examined through multiple random
draws of smaller sub-samples. Research questions included: 1) What minimum sample size is
needed to adequately identify codes within the data? 2) What minimum sample size is needed to
ensure that all larger themes are partially represented? 3) What minimum sample size is needed
to fully realize the complete dimensionality of all themes? 4) Are minimum sample sizes needed
consistent across different substantive areas of exploration and modes of data collection?
Sufficiency of Small Samples 2
Significant coverage of codes ranged from a minimum sample size of 6-9, partial theme
representation required minimum sample sizes of 4-6, and substantial theme completion
necessitated sample sizes of 7-10 cases across the projects. Additional cases added nuance to
identified themes, but the vast majority of codes and themes were present in small samples.
Sufficiency of Small Samples 3
Qualitative researchers often must make decisions about anticipated sample sizes in
advance of data collection. Estimates are typically required for human subjects review
committees, grant applications, and resource planning purposes. Once a study is underway or
completed, researchers must evaluate whether the sample has been robust enough to address the
research aims. The challenge is to find a sample that will produce thorough and meaningful
findings while minimizing unnecessary burden on participants and expenditure of scarce
resources such as time and research dollars. Currently, little guidance is available regarding what
minimum sample size is needed to adequately identify the themes and codes in an area of
inquiry. Additionally, sample sizes needed to reach theme and code saturation across different
qualitative methodologies or data analysis approaches is under-studied.
Although researchers often cite having achieved saturation as a reason to conclude
sampling, details regarding how saturation was determined are not provided for the most part
(Bowen, 2008; Francis et al., 2010). Gentles and colleagues (2015) conducted an overview of
the literature from influential authors within the traditions of grounded theory, phenomenology,
and case study. They noted the lack of clarity relative to sample size and saturation. Guetterman
(2015) looked at the most-cited empirical articles in the fields of Education and Health Sciences
from 2008 through 2012 within 5 qualitative research approaches to assess specific samples sizes
and the rationale for sample sizes. Sample size across the 51 studies varied widely, and most
articles did not include a discussion of saturation or the adequacy of the sample.
In an effort to provide empirically-based guidance about appropriate minimum sample
sizes for qualitative studies, researchers have recently begun to conduct methodological studies
that examine the point at which data saturation occurs. Guest, Bunce, and Johnson (2006)
operationalized data saturation “as the point in data collection and analysis when new
Sufficiency of Small Samples 4
information produces little or no change to the codebook” (p. 65). They reviewed transcripts
from a previous study in sets of 6, according to the order in which individual interviews had been
conducted at two research sites. They noted theme and code development, asking whether 6
interviews yielded as much data as 12, 18, or 24, etc., interviews. They found that 73% of codes
were identified in the first 6 interviews and 92% within the first 12 interviews. Examining this
same question with focus group data, as opposed to individual interviews as in the earlier study,
Guest, Namey, and McKenna (2016) found that 60% of their 94 codes were found in the first
focus group, 84% in the first 3 groups, and 90% by 6. When the focus groups were randomly
ordered to assess for temporal bias, the results remained consistent.
Other researchers have examined the question of minimum sample size using different
definitions of data saturation, sometimes referred to as code saturation. Extending Guest et al.’s
(2006) findings to cross-cultural research, Hagaman and Wutich (2016) considered 3 repetitions
of a theme by different interviewees as identification of that theme, and found that 16 interviews
were enough to identify themes from homogeneous groups with 20-40 needed to identify
metathemes that cut across cultures and study sites. Francis and colleagues (2010) considered
data saturation to be achieved when no new ideas emerged with 3 additional interviews. Using
this strict stopping criterion of 3, they examined interview data from two different studies and
found that saturation was achieved in one study at 17 interviews, with no new data emerging
after the 14
th
interview, and was not yet determined in the 14 interviews available to them from
the second study. Even so, the majority of themes (92% and 86% in study one and two,
respectively) emerged in the first 6 interviews. Finally, Hennink and colleagues (2016) proposed
that code saturation is the point at which you have “heard it all,” but that meaning saturation is
the point when you “understand it all” (p. 15). In their study on patient retention with 25
Sufficiency of Small Samples 5
individuals, they found that 84% of codes were identified by the 6
th
interview and 91% by the 9
th
interview. It took 16-24 interviews, however, to understand all the dimensions of 9 central
codes, achieving meaning saturation.
These findings suggest that under some study conditions, rich qualitative findings can be
discovered with relatively small sample sizes. Further determining the parameters under which
this applies would be helpful to researchers and research participants alike. Most efforts thus far
have been done with studies utilizing individual interviews and many, although not all are within
the medical field. Additionally, examinations of minimal required sample sizes that examine
available interviews once, in the order they were collected, raise concerns about possible
temporal bias. We sought to examine the minimum sample sizes needed to adequately include
the themes and codes in areas of inquiry within the field of social work. Considering three
distinct qualitative research studies inclusive of both individual interviewing and focus group
data collection approaches, we address the following research questions: 1) What minimum
sample size is needed to adequately identify codes (smaller units of meaning) within the data? 2)
What minimum sample size is needed to ensure that all larger themes are partially represented by
at least one of the codes that comprises that theme? 3) What minimum sample size is needed to
fully realize the complete dimensionality of all themes by including all assigned codes? 4) Are
minimum sample sizes needed consistent across different substantive areas of exploration and
different modes of data collection, specifically individual interviews and focus groups? To
address temporal bias, we address these questions by examining multiple random draws of
various sample sizes within each included qualitative study.
Methods
Sufficiency of Small Samples 6
For the purpose of addressing the stated questions related to sample size and data
redundancy, this manuscript presents analyses done on data previously collected by the authors
for three distinct qualitative studies. Each original study is described briefly, outlining each
one’s research aims, sample size and participant criteria, mode of data collection, analytic
process, and number of resulting themes and codes. These brief synopses are presented to
indicate the diversity of substantive areas and approaches used by the authors of each study.
More detail about each, including original research findings, can be found at the citations listed
below. For the present methodological study, data from the original studies were not re-
analyzed. Rather, the presence or absence of the themes and codes originally identified and
described in the cited, published studies were examined in random sub-samples.
The Men Against Violence Study (MAV) (Casey, 2010) consisted of individual
interviews with 27 U.S. men between the ages of 20-72 who identified as allies in the prevention
of gender-based violence. The primary aim of the study was to assess the strategies used and
challenges faced by the participants as they work to engage other men and boys in violence
prevention. Respondents represented all regions of the U.S. and were recruited via topic-relevant
listservs and referrals from violence prevention organizations. Data were gathered in person or
over the phone via a uniform, semi-structured interview guide which assessed the nature of
men’s anti-violence involvement, their use and perceptions of effective and ineffective strategies
for engaging other men, and the barriers they encountered in efforts to reach men.
Once all interviews were conducted, transcripts resulting from the interviews were
analyzed using techniques drawn from grounded theory and described by Charmaz (2006).
Analysis included inductive, line-by-line coding of transcript content, in conjunction with
extensive author memoing to uncover concepts within the data. Axial coding then employed a
Sufficiency of Small Samples 7
constant comparative method both within and between cases to identify larger themes from a
finalized list of more specific codes. This process identified four themes comprised of 20
smaller codes, or more specific units of meaning that collectively defined the full dimensionality
of each theme.
The Social Workers in Criminal Justice Study (SWCJ) (Young, 2014) consisted of
individual interviews with 15 experienced social workers working within diverse criminal justice
settings in the northwestern United States. Participants shared their perspectives about the
definitions of success and attributes needed for effective social work practice in their roles within
adult prison, juvenile rehabilitation, treatment court, and offices of prosecution and public
defense. Snowball sampling was used to locate individuals with an undergraduate or graduate
degree in social work and currently practicing social work in a criminal justice setting.
Interviews were conducted in-person or over the phone with the use of a semi-structured,
uniform interview guide.
Description rather than theory building shaped the analysis approach. Coding categories
were gleaned from the text in relation to the general open-ended research questions: “How do
you define success in your work?” and “What personal attributes are needed to be successful in
your line of work?” The transcripts in their entirety were reviewed after all interviews were
conducted. Once coding categories were identified and all transcripts were coded, the list of
initial codes was reviewed and placed into conceptual groupings of major themes and sub-
themes. Then another thorough review of the transcripts was done, applying the revised set of
coding categories to the transcripts and double-checking that the final set of themes and sub-
themes captured the ideas of the participants. This process identified 8 themes, comprised of 30
specific units of meaning (codes) that collectively defined the full dimensionality of the themes.
Sufficiency of Small Samples 8
The Adolescent Bystander Behavior study (ABB) (Casey, Lindhorst, & Storer, 2017)
aimed to identify influences on adolescent bystander decision-making in the context of dating
violence and bullying. More specifically, the project examined the relevance of two specific
behavioral theories (the Situational Model of Bystander Behavior and the Theory of Planned
Behavior) to explaining bystander behavior. Data were gathered through 12 focus groups with a
total of 113 youth ages 14-18; eight of these were face-to-face focus groups in local high schools
and youth-serving agencies, and four groups were conducted in a real-time online format via
text-based chat. Focus groups were facilitated by two researchers and data were gathered using a
semi-structured, uniform interview guide. Youth were asked to identify common dating violence
and bullying scenarios, and then to talk in depth about the range of factors that would influence
their decision making regarding how they might respond to these scenarios as bystanders.
Data analysis proceeded in two phases once interviews were finished. First, deductive
coding (Miles, Huberman & Saldaña, 2014) was used to identify content in the transcripts
relevant to the five constructs that collectively comprise the two guiding theoretical frameworks.
Once all the transcripts were analyzed for content relevant to larger theory constructs, inductive
thematic content analysis was used to identify codes reflecting the beliefs and ideas that
collectively defined each larger theory construct. Additionally, content regarding influences on
bystander decision making that were not contained within the guiding theories was also
inductively coded. These processes resulted in seven larger themes (the five theory constructs
and two additional themes), which were defined by a total of 37 codes.
The Present Methodological Study retrospectively utilized the data and findings from
these three projects because they have important similarities and differences critical to
addressing the research aims. Similarly across the projects, interview or focus group data were
Sufficiency of Small Samples 9
transcribed and the transcripts thoroughly analyzed, resulting in a specific number of relevant
themes and codes. Dissimilarly across projects, they addressed different topics and collectively
gathered data through two methods: individual interviews and focus groups. Table 1 provides a
listing of the number of cases, themes and codes present in the original studies. Each individual
interview or focus group transcript represents a case.
A dataset for each original study was created which identified for each transcript the
presence or absence of the previously determined themes and codes. Then, using a Random
Number Generator, 10 random samples of each size from n=5 through n=10 for individual
interviews and n=2 through n=7 for focus groups were drawn from each project. Because one
focus group potentially yields more information than one individual interview and the research
aims sought to determine minimum sample sizes, the number of focus groups comprising the
sub-samples was adjusted downward. To address the research aims, each randomly drawn sub-
sample was then examined to see what proportion of the codes and larger themes from each
original study’s full sample were present within each sub-sample. Finally, results from all 10
sub-samples for a given sample size were averaged together to determine the mean presence
(expressed as a percentage) of codes and themes.
Results
The first research aim was to examine at what sample size all final codes within the data
were, on average, represented in the randomly selected transcripts. For interview-based projects,
near-complete representation of codes was achieved at n=8 in the MAV project (with an average
of 97% of codes represented across random draws), and n=9 in the SWCJ project (96% of codes
represented). Adding one additional transcript to these sample sizes increased representation
only to 98% in the MAV project, and did not add new coverage in the SWCJ project. The ABB
Sufficiency of Small Samples 10
focus group project achieved near perfect code coverage at a sample size of 6 focus groups, with
an average of 97% of codes represented across the random draws. Increasing the sample size to
7 only increased coverage to an average of 98% of all possible codes. Near total inclusion of
codes thus varied between n=6 and n=9 across the three qualitative projects. No project
evidenced 100% average coverage across all draws at any sample size. Some individual draws
reached 100% coverage starting at n=5 for the MAV and ABB focus group projects, and n=8 for
the SWCJ project. Average code coverage findings are graphed in Figure 1.
The second aim sought to identify the sample size at which all larger themes were at least
partially represented by one or more codes within each theme. Findings show that at least some
aspect of all larger themes are present at sample sizes ranging from 4-6. More specifically, the
MAV and SWCJ projects reached 100% average partial representation of themes at n=5 and n=6,
respectively. The ABB focus group project reached consistent partial theme representation at
n=4.
Our third aim was to assess the sample sizes at which themes are fully realized within the
data, that is, the point at which themes are defined by the full complement of codes that comprise
them. These findings are presented in Figure 2. None of the three projects reached 100% theme
completion at any of the examined sample sizes, although the percentage of fully defined themes
was relatively high even with small samples. Specifically, the MAV project demonstrated 90%
and 95% average theme realization at sample sizes of n=9 and n=10, respectively. The SWCJ
project showed slightly lower theme completion with 86% average coverage at n=9 and 85%
average coverage at n=10. For the ABB focus group data, 84% of themes were fully realized, on
average, at n=6, and 92% were completed at a sample size of 7. On some individual draws,
Sufficiency of Small Samples 11
however, 100% theme realization was found at n=5 on the MAV project, n=6 on the SWCJ
project, and n=5 on the ABB focus group project.
Relative to research aim 4, code and theme representation occurred at similar sample
sizes within the three projects examined here across all metrics. As summarized above,
significant coverage of codes ranged from a minimum sample size of 6-9, partial theme
representation required minimum sample sizes of 4-6, and substantial theme completion
necessitated sample sizes of 7-10 cases across the projects. The ABB focus group project was
consistently at the lower end of these ranges, and the more code-heavy of the individual
interview projects (SWCJ) typically occupied the higher end.
Discussion
In three substantive areas, using two methodologies frequently used in qualitative
research, findings from small sub-samples adequately identified themes and codes in each area of
inquiry. These findings agree with previous research (Guest et al., 2006; Guest et al., 2016;
Hennink et al., 2016) and provide an important replication and extension of others’ work. The
question about what sample size is sufficient is a critical methodological one, affecting almost all
qualitative researchers. These findings give strong evidence and reassurance that researchers,
under certain conditions, can achieve robust results with small sample sizes. Doing so will
minimize participant burden and maximize limited resources.
Clarifying the conditions under which small sample sizes yield meaningful findings will
further benefit fields that heavily utilize qualitative research approaches. This is an important
focus for future research. Aspects of the studies we drew upon incorporated factors that are
thought to contribute to the ability to achieve thorough findings with small sample sizes:
participants met pre-determined criteria, described similar experiences, and interviews were
Sufficiency of Small Samples 12
relatively structured (Guest et al., 2006; Malterud, Siersma, & Guassora, 2016). Extending the
methods previously included in similar examinations of sample size and data redundancy, the
studies we drew upon incorporated in-person and telephone individual interviews and in-person
and real-time online focus groups. That findings were consistent regardless of data collection
method strengthens the conclusion that small qualitative samples are adequate for producing
robust findings. In guarding against temporal bias by randomly drawing sub-samples, we also
found that the order in which the transcripts were examined was important. As few as 5
transcripts included all codes (100%) in some of the individual random sample draws for 2 out of
the 3 research projects. Using randomization of multiple sample draws helped mitigate against
conclusions based on early outliers. This may be a useful approach to continue in future studies.
Our findings contribute to the growing body of evidence that robust identification of
themes and codes may be achieved relatively quickly in interview and focus group data.
Additional cases rounded out or added slight nuance to identified themes, but the vast majority of
codes and themes were present in small samples. These findings echo conclusions reached by
Hennink et al. (2016), who found near code saturation (“hearing it all”) at 6-9 interviews, and
additional nuance (“understanding it all”) as additional transcripts were included. The
accumulating evidence across studies therefore suggests that rigorously collected qualitative data
from small samples can substantially represent the full dimensionality of people’s experiences,
with larger sample sizes adding important but perhaps increasingly minute pieces of meaning.
Small sample size should not be seen as a limitation, in and of itself, when evaluating the rigor
and findings of qualitative research.
Sufficiency of Small Samples 13
References
Bowen, G.A. (2008). Naturalistic inquiry and the saturation concept: a research note.
Qualitative Research, 8(1), 137-152.
Casey, E.A. (2010). Strategies for engaging men as anti-violence allies: Implications for ally
movements. Advances in Social Work, 11(2), 267-282.
Casey, E.A., Lindhorst, T.P., & Storer, H.L. (2017). The Situational-Cognitive Model of
Adolescent Bystander Behavior: Modelling bystander decision making in the context of
bullying and teen dating violence. Psychology of Violence, 7(1), 33-44.
Charmaz K. (2006) Constructing grounded theory: A practical guide through qualitative
analysis. Thousand Oaks: Sage Publications.
Francis, J.J., Johnston, M., Robertson, C., Glidewell, L., Entwistle, V., Eccles, M.P., &
Grimshaw, J.M. (2010). What is an adequate sample size? Operationalising data
saturation for theory-based interview studies. Psychology and Health, 25(10), 1229-
1245.
Gentles, S.J., Charles, C., Ploeg, J., & McKibbon, K.A. (2015). Sampling in qualitative
research: Insights from an overview of the methods literature. The Qualitative Report,
20(11), 1772-1789.
Guest, G., Bunce, A., & Johnson, L. (2006). How many interviews are enough?: An
experiment with data saturation and variability. Field Methods, 18(1), 59-82.
Guest, G., Namey, E., & McKenna, K. (2016). How many focus groups are enough? Building
an evidence base for nonprobability sample sizes. Field Methods, 29(1), 3-22.
Guetterman, T.C. (2015). Descriptions of sampling practices within five approaches to
qualitative research in education and the health sciences. Forum: Qualitative Social
Research, 16(2), Art. 25.
Sufficiency of Small Samples 14
Hagaman, A.K., & Wutich, A. (2016). How many interviews are enough to identify
metathemes in multisited and cross-cultural research? Another perspective on Guest,
Bunce, and Johnson’s (2006) landmark study. Field Methods, 29(1), 23-41.
Hennink, M.M., Kaiser, B.N., & Marconi, V.C. (2016). Code saturation versus meaning
saturation: How many interviews are enough? Qualitative Health Research, 27(4), 591-
608.
Malterud, K., Siersma, V.D., & Guassora, A.D. (2016). Sample size in qualitative interview
studies: Guided by information power. Qualitative Health Research, 26(13), 1753-1760.
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Thousand Oaks, CA: Sage.
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settings. Journal of Forensic Social Work, 4(2), 104-122.
Sufficiency of Small Samples 15
Table 1. Sample Size and Number of Themes and Codes in Original Studies
Study Name (Data Collection Method)
# of Cases
# of Themes
# of Codes
MAV (individual interviews)
27
4
20
SWCJ (individual interviews)
15
8
30
ABB (focus groups)
12
7
37
Sufficiency of Small Samples 16
Figure 1. Average Proportion of Codes Present in Each Set of Random Samples of n Transcripts
Figure 2. Average Proportion of Fully Realized Themes in Each Set of Random Samples of n
Transcripts
0
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
n=2 n=3 n=4 n=5 n=6 n=7 n=8 n=9 n=10
MAV theme
SWCJ theme
ABB theme